Intake Form Please fill out the following form to give us the information we need to get started. Thank you! Your name Business name Business name to be displayed on website Phone number to be featured on the website: Email address to be featured on website (if any): Email to send form submissions to (can have multiple): In 1-2 sentences, please describe your industry: List all of your services you want included on your website: List yout top 3 competitors: Who is your target audience (location, age, gender, etc)? Why choose you over your competition? Do you have a tagline? If so, list it below: Do you have a mission statement? If so, list it below: Do you have a mission statement? If so, list it below: Do you have a domain? If so, please list it below: Do you know where your website is hosted and do you have the login details? Please provide your brand colors: Do you have any additional colors you do or don’t want to use? We use fonts compatible with your burrent brand fonts. Do you prefer SERIF or SANS SERIF fonts? Sans Serif Serif Do you plan on selling anything online? Yes No Do clients need to log in for any reason? Yes No Select all the features you want included on your website: Event calendar About page/section Photo gallery Mailing list integration Google map Contact form Popups PDF forms Awards/accolades Please provide all social media links you would like featured on your website: Would you be opposed to a color background or do you prefer white? White or neutral only Open to color or dark backgrounds Are you interested in using animations? (ex: boxes that light up, lines that move cross the pages, etc)? Yes, make it move! No, I don't want any animations Yes, used sparingly This is the 'Do You Prefer' section. Please select which option you prefer: 1 Fun Serious 2 Modern Traditional 3 High-end Budget 4 Masculine Feminine Nuetral 5 Playful Corporate 6 Elegant Unrefined 7 Extreme Safe 8 Bold Muted 9 Thin fonts Bold fonts What are all of the primary services you would like your business to rank for online? What are the primary cities you would like your business to rank in? Please list any target keywords you would like to rank for. Are there any competitors you would like to rank similarly to? If not, please list 3 of your competitors for us to review.. In addition to providing this information please give us ADMIN access using the email info@inquemedia.com to the following using the following areas (you may submit this form without it if you need assistance): Website Google Analytics Google Search Console Have you previously implemented any SEO strategies or tactics? If so, what has been the outcome? How does your website currently perform in terms of organic search traffic, rankings, and conversions? What is your current content strategy, and how frequently do you publish new content? What keywords or phrases do you believe are most relevant to your business? Can you describe your target audience(s)? Are there any specific geographic locations you would like to target with your SEO efforts? Are there any specific keywords you would like to rank for? Do you have any competitors that you would like us to analyze from an SEO perspective? Can you provide access to your website's analytics and search console, if available? Do you have any specific concerns or challenges related to SEO that you would like us to address? Are there any industry-specific regulations or considerations that we need to be aware of when implementing SEO strategies? What is your goal for posting? To increase engagement To increase brand awareness Showcase products/services To drive traffic to my website To support advertising To engage with customer Other If other, please explain: What kind of content do you want to post? Photos Videos If you aren't supplying your own user-generated content, are you okay with us using stock images and videos? What social platform(s) are we posting to? Facebook Instagram LinkedIn TikTok Twitter YouTube Do you have access? We will request access to your page through Inque Media’s Facebook Business Manager. You’ll receive a notification on Facebook, and you’ll need to approve it. You may also receive an email asking for approval to the email address associated with your account. Yes No Do you need our assistance creating the profiles? Yes No Please describe your target audience in detail (location, age, gender). What sets you apart from your competitors? How would you describe the tone you would like your business to use on social media? Do you have any business content that can be repurposed for social media? (videos photos) Are there any specific promotions, events, or product launches that you would like to focus on? What metrics or key performance indicators (KPIs) are important to you when measuring the success of your social media efforts? How do you currently handle customer inquiries or feedback on social media, and what level of involvement would you like us to have in that process? Do you need help managing messages and comments (interactions)? Yes No Are there any upcoming changes or developments within your business that we should be aware of, which may impact our social media strategy? Will you be posting alongside us? Yes No Are you interested in a strategy where we create templates? Yes No Who will be the main point of contact for social media-related communication and decision-making on your end? What is your goal for advertising? Would you like to gain more business? Would you like to grow your page likes? Would you like to increase post interactions? Are there any specific promotions, events, or product launches that you would like to focus on? What metrics or key performance indicators (KPIs) are important to you when measuring the success of your social media efforts? How much is your budget for ads? Minimum $150/month What results would you like to see month to month? Ideally when would you like the ads to start? What are your primary business objectives or goals that you aim to achieve through Google Ads? Are you looking to increase website traffic, generate leads, boost sales, or enhance brand awareness? Who is your target audience or ideal customer demographic? Do you have specific geographic locations or regions you want to target with your ads? Have you previously used Google Ads or other PPC platforms? If so, what were the results? Who are your main competitors in the market? Do you know if your competitors are actively using Google Ads or other online advertising channels? What is your budget allocation for Google Ads campaigns? Are there any specific timelines or deadlines for launching the campaigns? What metrics or KPIs are most important to your business (e.g., ROAS, CTR, CPA)? How do you measure success for your advertising campaigns? Can you provide access to your website analytics or Google Analytics account? Do you have specific landing pages or website sections you want to drive traffic to? What sets your products or services apart from competitors? Do you have any specific messaging or promotions you want to highlight in your ads? Are there any preferences for ad formats (e.g., text ads, display ads, video ads)? Do you have existing ad creatives or assets that we can utilize, or do you need assistance with ad creation? Have you installed conversion tracking on your website? Do you have any specific conversion actions you want to track (e.g., form submissions, purchases)? Who will be the main point of contact for managing the Google Ads campaigns? Are there any industry regulations or compliance requirements that need to be considered for the advertising content? Send
